by Bernadette Brogan | May 8, 2023 | Marketing
Are you ready to build effective social media marketing strategies for your B2B firm? If so, it is crucial to stay ahead of the curve and take advantage of emerging trends that can help your business thrive. From the rise of micro-influencers, to the metaverse and...
by Bernadette Brogan | Apr 26, 2023 | Marketing
In today’s evolving digital landscape, social media has emerged as an important marketing tool for businesses of all sizes. Although most B2C companies are active on various social media platforms, B2B firms have been slower to make social media a part of their B2B...
by Bernadette Brogan | Apr 17, 2023 | Marketing
The content you create determines the fate of your B2B marketing efforts. In today’s noisy digital landscape, producing high-quality, targeted content is no longer a “nice to have” – it is imperative for business survival and growth. Content is...
by Bernadette Brogan | Apr 3, 2023 | Marketing
Did you know more than 200 million businesses are using Instagram for their business growth? It is a powerful social media platform that can help you reach your target audience. However, many B2B marketers still think that Instagram is only for B2C businesses. As a...
by Bernadette Brogan | Mar 10, 2023 | Marketing, Sales
Welcome to the world of B2B sales, where the stakes are high, and the competition is fierce. In this fast-paced and ever-changing landscape, it’s crucial to stay ahead of the game if you want to succeed. The reality is that B2B sales are not easy; it takes more...
by Bernadette Brogan | Feb 24, 2023 | Business Planning, Marketing
YouTube is the second most used search engine after Google. Therefore, a digital marketing strategy is incomplete without the use of this popular platform. B2B marketers should understand the importance of video content in order to get desired results. According to...
