by Bernadette Brogan | Jul 4, 2022 | Sales
Your website is the window of your business. Keep it fresh, keep it exciting.” – Jay Conrad Levinson. According to a study, 53% of B2B clients make half of their buying decisions online, and more than 63% use the internet for half of their product research. An...
by Bernadette Brogan | Jun 27, 2022 | Sales
“A good piece of content never gets old if we know how to find the ‘new’ out of it, every time!” – Robert Duke. Content marketing is the secret weapon B2B marketers use to engage the industry, generate leads, and close deals. As a result,...
by Bernadette Brogan | Jun 20, 2022 | Marketing, Sales
Launching a new product or service requires effort, time, money, and resources. But, bringing it to the market without a proper plan and solid strategy is not the right approach. Therefore, a B2B firm must have a robust go-to-market plan to ensure the...
by Bernadette Brogan | Jun 13, 2022 | Marketing, Sales
B2B sales is not an easy process. It is a highly sophisticated undertaking that requires various elements to be in sync. Just to give you an idea, there are seven steps in a typical B2B sales process: Prospecting Connecting and qualifying leads Researching the...
by Bernadette Brogan | Jun 13, 2022 | Sales
Suppose you started a business and developed an impeccable product or service that’s better than every other option in the market, but the thing is, no one knows about this product or service. So, you decided to make every possible effort to let the public know...
by Bernadette Brogan | Apr 18, 2022 | Sales
What elements do you need in your plan to have a killer B2B marketing strategy? This blog will look at a few critical elements that each B2B marketing plan should have to generate, nourish, and hang on to qualified leads. You can attain the best B2B marketing strategy...
