Marketing Growth Maturity Model
Purpose of the Tool
- There are five different levels of marketing maturity in a B2B professional service firm: Adhoc, Developing, Emerging, Strategic, and Optimized.
- This tool identifies where your firm lies on the marketing growth maturity curve relative to the industry. This helps you understand the next steps in developing and maturing your marketing capabilities.
Time to Complete
How to Score Your Firm7
Table of Contents
Building Block of Growth
Limited Version Purchase, Full Version Purchase
Marketing Strategy & Planning > Marketing Strategy
The above four building blocks of growth are the foundational elements of our Growth Accelerator system. They allow us to systematically assess and optimize various components of growth. Within each of the four blocks, there are 18 different enablers of growth.
Each of these blocks are part of an interconnected ecosystem that Company Expert leverages with these Playbooks to inject speed, alignment and accelerated growth into the DNA of your firm – Our Growth Accelerator System (GAS)TM