by Bernadette Brogan | Mar 3, 2022 | Marketing
B2B sales differ greatly from B2C sales. The strategies used in B2C sales are not always viable for B2B sales. If you compare the average sales cycle of a B2B company with a B2C company, you will find out that a B2C sales journey can be completed within a few minutes,...
by Bernadette Brogan | Feb 17, 2022 | Business Planning, Marketing, Sales
These 7 playbooks are a crucial part of ensuring your B2B business’ growth The natural flow of every business is towards growth. It is the sales department that ensures a business grows consistently. Thus, an effective sales process is at the core of the growth of any...
by Bernadette Brogan | Feb 14, 2022 | Marketing
Learn why an effective sales playbook is crucial to your B2B business A salesperson cannot convert prospects into clients without an effective and efficient strategy. The strategy may vary for every business, but unfortunately, many business owners don’t understand...
by Bernadette Brogan | Jan 27, 2022 | Marketing
Outlining the processes and tools essential to successful B2B sales The definition of B2B sales says it is the transaction between two businesses. Parallels are drawn between B2B and B2C sales, but the B2B sales are quite different from the B2C sales. The strategies...
by Bernadette Brogan | Jan 24, 2022 | Marketing
How Can B2B Strategic Planning Tools Help You Achieve Your Business Goals? Creating a well-developed plan and refreshing it is essential for the sustainable growth of every professional service firm. Every business should have proper planning in order to know its...
by Bernadette Brogan | Jan 14, 2022 | Marketing
Master these social media content strategies and see your prospects and growth increase B2B social media marketing helps raise the popularity and trustworthiness of a business. But, the harsh truth is that many B2B professional service firms fail to use social media...
