by Bernadette Brogan | Jan 30, 2023 | Marketing
An engaging and interactive blog post can help you turn anonymous visitors into engaged and converted leads. It is a cost-effective and reliable marketing tactic for B2B businesses that can help to achieve results. Blogging is an ever-changing field, so it is...
by Bernadette Brogan | Jan 16, 2023 | Marketing
Having a comprehensive knowledge of your competitors is important for creating a B2B business plan. But keeping an eye on their social media and checking out their blogs is not enough. If you want to stay ahead of your competitors, you must have a plan to conduct a...
by Bernadette Brogan | Feb 24, 2022 | Business Planning
Competitive analysis is the process of analyzing a business against its competitors in the market. When you first started your professional services firm, you performed a competitive analysis to determine your competitors. Or, if you are starting a new B2B business,...