Description
Product Summary:
LinkedIn is the most popular “professional networking” site B2B Firms use to share information, build work relationships, and leads. Just like the other popular social media platforms like Facebook and Twitter, a company’s LinkedIn page is likely to show up in search results when an individual searches for your company name. B2B buyers also typically come to your LinkedIn page before making a purchase. LinkedIn helps provide social validation your company is legitimate.
Because of the potential user and search engine exposure, it’s important for B2B Firms to have a complete LinkedIn company page that takes advantage of these opportunities. A strong LinkedIn presence can help strengthen your brand and reinforce your image as an industry thought leader.
Time to Complete:
3 hours
Building Block of Growth:
Online Presence
Other Related Enablers of Growth:
- Competitive Positioning
- Social Media
Format:
PowerPoint
Number of Pages:
21 Pages
Impact/Effort Scoring:
Score Summary:
An optimized LinkedIn company page is vital for business owners and executives.
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LinkedIn pages are fairly easy to complete. The value better positioning of the business on LinkedIn is critical for the growth of any B2B firm.
