PRODUCT DESCRIPTION
BCG Growth-Share Matrix Tool
$15
Purpose of the Tool
- Helps to plan the business portfolio of a Professional Service Company
- It enables the Professional Service Firm to classify a company’s business units into four categories based on the combination of market growth and market share relative to competitors.
- Maps the business unit’s position within the two important determinants of profitability: “market growth” and “relative market share”
- Helps to assess the consumption of cash
Time to Complete
ContentPage(s)
Definitions3-4
Instructions5
Example6-8
Table of Contents
6-8 Hours
Building Block of Growth
Planning
Scoring
Format
Powerpoint
Additional information
| Order Options | Limited Version Purchase, Full Version Purchase |
|---|
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