Description
Purpose of the Tool
- The purpose of Ansoff Matrix is to let a business understand how and in which direction it can grow effectively.
- With Ansoff Matrix, a business can think various options of expansion with its existing services in the current or new markets
- This tool aims at horizontal, vertical, and diagonal expansion of a business
- Table of Contents
- Content Page(s)
- Definitions 4
- Instructions 5
- Example 6
Time to Complete
1 Week
Building Block of Growth:
Planning
Impact/Effort Scoring:
Format
Powerpoint
