by Bernadette Brogan | Jun 18, 2018 | Marketing
The Yellow Pages and his brother, the White Pages. A standard of nearly one hundred years that is obsolete and largely forgotten. Yet for many businesses, inclusion in the phone book is tantamount to a badge of honor, and they believe it adds legitimacy to any...
by Bernadette Brogan | Jun 14, 2018 | Marketing, Online Presence
You can make the most out of LinkedIn by utilizing these 5 insider tips to unlock the site’s potential. LinkedIn is a major business networking site that offers a wide reach to a global audience. In order to enjoy its numerous benefits, you need to learn how it...
by Bernadette Brogan | Jun 7, 2018 | Marketing, Sales
According to HubSpot, LinkedIn is more effective than any other social media platform in generating leads and prospects. As for the Groups feature, there are many more benefits than you might realize that will grow professional service business. Benefits for...
by Bernadette Brogan | Jun 4, 2018 | Marketing
Marketing for professional service companies is undergoing some dramatic change, which bekons the reason why it pays to be social. Today, buyers are relying highly on the convenience of the internet to find out about professional service firms. Marketing is shifting...
by Bernadette Brogan | Jun 2, 2018 | Marketing, Sales
Storytelling is an effective tool to be used in marketing. There are types of stories to tell your market that you can utilize an effective tool to be used in when marketing your professional service company. Let’s take a brief look at some of the most common...
by Bernadette Brogan | Jun 2, 2018 | Marketing
The survey instrument is one of the best and easiest ways to elicit data from your clients that you can use right away. You can obtain a great deal of objective and quantitative information, and it’s easy for your clients if you create your survey in the right...
