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How Landing Pages Can Significantly Improve Your Online Presence

How Landing Pages Can Significantly Improve Your Online Presence

by Bernadette Brogan | Sep 6, 2021 | Marketing

If you’d like to know more about how a robust landing page can help convert more customers, keep reading! First impressions are extremely important, which is why there’s no such thing as a second impression! As a small business or professional service firm, if you...
Building a Platform for Growth with the Right Technology

Building a Platform for Growth with the Right Technology

by Bernadette Brogan | Aug 26, 2021 | Business Planning

Does your professional service firm have the right technology to rapidly scale your business? If not, this is why it definitely should! In the beginning, your firm was probably fine-tracking and interacting with customers through phone and email. You may have even...
Lead Generation Ideas for Each Stage of the Sales Funnel

Lead Generation Ideas for Each Stage of the Sales Funnel

by Bernadette Brogan | Aug 6, 2021 | Marketing

In this guide, we will show you how to implement the best lead generation ideas at every stage in your sales funnel. Growing your B2B business means continuing to acquire new customers. One of the best ways to do this is through lead generation, and convert prospects...
3 Tips to Build Trust with Prospects (Before You Pitch)

3 Tips to Build Trust with Prospects (Before You Pitch)

by Bernadette Brogan | Jun 22, 2021 | Marketing

The following tips will show you how to build trust with prospects before sending them a pitch! Now more than ever, it’s easier for buyers to gain a wealth of information about companies through online research and a little social media investigation. And because of...
Know Your Budget and Decide Which Marketing Channels Are Right For You

Know Your Budget and Decide Which Marketing Channels Are Right For You

by Bernadette Brogan | May 25, 2021 | Marketing

In part 4 of the Campaign Planning series, you’ll learn to choose the right marketing channels for your campaign, and increase your chances of success. Now that you’ve got a targeted marketing goal, developed a comprehensive plan, and determined what kinds of...
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