by Bernadette Brogan | Jun 25, 2020 | Online Presence
Social media has leveled the playing field and bridged the gap between large B2B consulting firms and small ones. These platforms provide an excellent way to reach out to your target audience, engage with them, and show them what makes you different from the...
by Bernadette Brogan | Apr 21, 2020 | Marketing
Over the past several years, the advertising industry has undergone a series of paradigm shifts. The era when radio, television, and print were the perfect trifecta is no more. Digital advertising is now the disruptor with billions of dollars invested in digital...
by Bernadette Brogan | Jun 18, 2018 | Marketing
The Yellow Pages and his brother, the White Pages. A standard of nearly one hundred years that is obsolete and largely forgotten. Yet for many businesses, inclusion in the phone book is tantamount to a badge of honor, and they believe it adds legitimacy to any...