Description
Purpose of the Tool
- Helps to lay out what push pull marketing tactics are and how to use them
- Provides a plan for B2B firms to utilize these strategies for growth
- Offers Professional Services Firms concrete examples of the benefits of push pull strategies
- Your B2B firm can use this tool to determine what type of hybrid marketing strategy will offer the best results

- Table of Contents
- Content Page(s)
- Definitions
- Instructions 5
- Example 7

Time to Complete
2 Hour

Building Block of Growth:
Planning

Impact/Effort Scoring:


Format
Powerpoint