by Bernadette Brogan | Jun 13, 2022 | Marketing, Sales
B2B sales is not an easy process. It is a highly sophisticated undertaking that requires various elements to be in sync. Just to give you an idea, there are seven steps in a typical B2B sales process: Prospecting Connecting and qualifying leads Researching the...
by Bernadette Brogan | Jun 13, 2022 | Sales
Suppose you started a business and developed an impeccable product or service that’s better than every other option in the market, but the thing is, no one knows about this product or service. So, you decided to make every possible effort to let the public know...
by Bernadette Brogan | May 25, 2022 | Marketing
Did you know more than 30 million companies and 770 million people across the globe use LinkedIn? It is a result-oriented professional social media platform that serves B2B companies and marketers. But, if you don’t have the right knowledge and strategy,...
by Bernadette Brogan | May 16, 2022 | Marketing
A B2B buyer’s journey is entirely different from B2C buyers. The B2C industry is driven by emotions and instinctive decisions, whereas the B2B industry is driven by rationality and practicality. But there is one thing that is common for both, online presence. For...
by Bernadette Brogan | May 10, 2022 | Marketing
B2B marketing trends refers to business-to-business marketing strategy content. Companies and firms use it to sell their service or product to other businesses or organizations. It is more of a transaction that incorporates a manufacturer, wholesaler, or retailer....
