Revenue Increase Over Previous Year
Expected Closed Deals Referred By New Partners
New Leads In The First Month Of Campaign
Our client, a government contracts consulting firm, had peaks and valleys in their business and wanted a predictable and sustainable way to produce ongoing leads and revenue.
Company Expert developed a short and long-term approach towards growing their revenue. Short-term the firm needed to quickly grow a source of referrals. Company Expert built a channel strategy that identified the best firms to partner with and developed the messaging, presentations, and other collateral to win and grow new strategic partnerships. The long-term approach was to improve develop an ongoing marketing campaign to key influencers in the industry to generate new leads and improve their efficiency and effectiveness at conferences (a key source for referrals)